The Center hosted its Fall Client Reception on December 11th, at Rachel’s Lakeside. The following clients attended the dinner to receive their customized marketing research studies:
Eagle Stainless Tube & Fabrication, Inc., Environmental Defense Fund, Fall River Chamber of Commerce/Education Committee, Schooner Ernestina, Southcoast Media Group, Trans Courier Systems, Inc., UMass Dartmouth Campus Events and UMass Dartmouth Dining Services.
Approximately 4,500 interviews were conducted and approximately 1,500 hours were invested over a three month period! Each study conducted has been appraised by a commercial firm and has a market value of $15,000, making the total value of work done for the semester approximately $105,000.