Testimonials
"It is with the greatest pleasure that I bring to your attention a phenomenal resource especially available to businesses on the South Shore; namely, The Center for Marketing Research at the University of Massachusetts Dartmouth. Dr. Nora Ganim-Barnes has developed the Center over the past five years. It provides marketing research consulting services to large and small businesses, while offering opportunity for senior level students to work in real-life consulting arrangements with business clients. My business, Cost Management Solutions was a client during the past academic term. Not only did we benefit by receiving an outstanding professional research product, but also we had the opportunity to work with some extremely bright and committed young professionals who are developing their skills under outstanding tutelage. The impact on my business has been significant. As a result of receiving the report, we have been restructuring and refining elements in our approach to clients, and refining which segments of the market we are approaching. It is great to see our state University being so creative in offering such an opportunity for economic development to the Region while providing for the individual development of our own most important resource - our people. KUDOS Dr. Barnes, et al!" -- Brian Donnelly President Cost Management Solutions Duxbury
"The study conducted was professionally done. Data collection and measurement methodologies used were appropriate and indicative of high reliability and validity." -- Dr. Fahri Karakaya, University of Massachusetts Dartmouth
"I would like to thank you for the outstanding performance of the students in the Center for Marketing Research. The resulting marketing impact will provide the Coalition important insight into our constituencies." -- Kerrin Petum, Buzzards Bay Coalition
"The quality of the report is excellent. The information gathered is highly pertinent to our inquiries and the conclusions reached will play a major role in our deliberations. The initiative and diligence of the students was impressive. We appreciate very much the Centers contribution to our planning process." -- Barbara Mulville, Buttonwood Park Zoological Society, Inc.
"This was our first endeavor of this nature. I was very pleased with the response! The students involved with our study were well prepared, responsive and they completed their work in a professional and timely manner. The report was comprehensive, and it provided detailed analysis along with specific tasks for follow up." -- Mary-Jane Beach, Bridges Associates, Inc.
"Our assigned team was professional, thorough, and a pleasure to work with. We are a very small non-profit and would never be able to afford a study like this. We are very grateful for the services we received from the Center for Marketing Research and believe they will help our program to grow." -- Christine Frizzell, Southcoast Compeer
"The report generated by Dr. Barnes students was professional, precise, and invaluable in helping me to better understand the programming needs and expectations of our students. Additionally, I was pleased with the fact that this team of students was extremely passionate about this particular project-knowing that their investigation and finding would be critical in the design and development of Jazz for Success II. I truly believe that the Center does an excellent job in preparing students with critical research skills (i.e., analytical, communicative, quantitative, ethical, ect.) that can greatly enhance the marketing and research efforts of any business organization." -- Norman L. Barber, University of Massachusetts Dartmouth
"The Center for Marketing Research has performed two significant studies for us measuring customer satisfaction and also advertising effectiveness. The work the Center has done for us compares favorably to work done for us by professional research organizations at a far greater cost. We highly recommend the Center for Marketing Research." -- Hershel Alpert, Alperts Furniture Showplace
"Over the years we have employed a private company to conduct our customer satisfaction survey. This year we heard about UMD Center for Marketing Research and contacted them.. Working with the students was gratifying. They acted very mature and professional. They knew the right questions to ask, which is indicative of the professors knowledge of industry and markets. They did everything in a timely manner and when presented with the final survey, I was pleasantly surprised. It was as good as any of our past surveys. It was done scientifically and the data was meaningful and gave us the information that we need to conduct successful sales and marketing campaigns." -- Robert J. Bubencik Sr., Eagle Stanless Tube & Fabrications
