Willie McGinest Celebrity Scholarship Dinner Poster 2016The Center for Marketing Research is pleased to announce that New England Patriots Willie McGinest will be our celebrity speaker at its 16th annual Celebrity/Scholarship Dinner to be held on March 29, 2016 at the Venus de Milo Restaurant in Swansea, MA. BayCoast Bank and the family of Frank B. Sousa, Jr. are sponsoring the event.

The purpose of the dinner is to bring attention to the Center’s work and to help Umass Dartmouth students stay in school by awarding scholarships.  To date, approximately $150,000 has been awarded to more than 200 students.

The Center for Marketing Research is proud to have hosted 15 Celebrity/Scholarship Dinners. Past Celebrity guests have included 4th man to walk on the moon, Alan Bean, CBS 60 Minutes Andy Rooney, Celtics great Bill Russell, Red Sox Hall of Famers Carlton Fisk and Dennis Eckersley and Patriots Hall of Famers Troy Brown and Ty Law.

The latest addition to the Patriots Hall of Fame, William Lee McGinest, Jr. was born December 11, 1971 and played fifteen seasons in the National football league. He was drafted by the New England Patriots fourth overall in the 1994 NFL Draft and was one of the cornerstones for New England's success in winning the Super Bowl in 20012003, and 2004. He was named to the Pro Bowl twice, in 1996 and 2003. His 78 career sacks rank third all time for the Patriots.

Following retirement, McGinest joined the NFL Network as a football analyst, and appears on various programs, including NFL Total Access. Prior to joining the NFL Network, McGinest served similar roles at Fox Sports and ESPN.

McGinest will be sharing some of his personal story as well as some special Patriot’s related highlights.  There will be Q & A following his talk.  At the end of the program, 8x10 pictures of Willie will be available for sale and an autograph.  There will be a Silent Auction that includes McGinest memorabilia as well as Patriots items.

Tickets are $90 or $850 for a table of 10 and include a full course dinner and access to the Silent Auction and the celebrity guest.  To donate a scholarship, take an ad in the program book or purchase tickets, please contact Ava Lescault at the Center for Marketing Research at  Tickets can also be purchased online at