Prof. Dustin Marlan

Dustin Marlan

Assistant Professor

Law School / Faculty

Curriculum Vitae



UMass School of Law 215


University of Pennsylvania Law SchoolJD
Indiana University—BloomingtonBA


  • Business Organizations
  • Community Development Clinic
  • Intellectual Property


Research Interests

  • Intellectual Property: Trademarks
  • Intellectual Property: Advertising
  • Legal Education, Methodology and Theory

Professional Background

Dustin Marlan is an Assistant Professor of Law at the University of Massachusetts School of Law. He teaches intellectual property and business law courses and directs the Community Development Clinic—an economic justice-focused transactional legal clinic.

Professor Marlan’s current research explores the role and function of images and metaphors in intellectual property, particularly trademarks and personality rights. His scholarship has been published in the Washington Law Review, Lewis & Clark Law Review, and University of Pennsylvania Journal of Constitutional Law, and is forthcoming in the Hastings Law Journal and Gonzaga Law Review.

Professor Marlan previously served as a Clinical Teaching Fellow at the University of Michigan Law School, where he co-led the Detroit Neighborhood Entrepreneurs Project. Before entering academia, he practiced law at Wilson Sonsini Goodrich & Rosati PC in Seattle, WA, and at K&L Gates LLP in his hometown of Pittsburgh, PA.


Unmasking the Right of Publicity, 71 Hastings Law Journal __ (forthcoming 2020)

Rethinking the “Consumer” Label, 55 Gonzaga Law Review __ (forthcoming 2020) (symposium article)

Beyond Cannabis: Psychedelic Decriminalization and Social Justice, 23 Lewis & Clark Law Review 851 (2019) (symposium article)

Visual Metaphor and Trademark Distinctiveness, 93 Washington Law Review 767 (2018)

When Does the Right of Publicity Trump a Video Game Maker’s First Amendment Rights?, 18 Cyberspace Lawyer 11 (2014) (co-author)

Comment, Trademark Takings: Trademarks as Constitutional Property Under the Fifth Amendment Takings Clause, 15 University of Pennsylvania Journal of Constitutional Law 1581 (2013)

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