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Visual aids

Review UMassD's Brand Guide with special attention starting at page 37 - Visual Language. Aligning social media updates to our brand is critical to our story telling goals.

  • Canva: A free web-based tool. You can also download our Canva Guide.
  • Canto: UMassD's Digital Asset Management system aka campus photos for your use! Students and staff members use your UMassD SSO credentials to login.
  • Linktree - Free tool to aggregate links for your Instagram bio (since you're only allowed to have one link on your page). For example, check out @umassd_students link in their bio.
    • Pro Tip: Your account name for this tool should be the same as your Instagram name.

Use of University Logo for Social Media

Download and use the original artwork as provided; never re-create, separate, distort, or reposition the elements. When using the logo on a dark background, please use the reversed version of the logo.

Marketing support

Access templates, presentation tools and submit marketing job requests.

Self-service Submit a request User guides Publicizing Events