MKT 650: Marketing Strategy

Strategy formulation for determining what marketing strategy can realistically accomplish, identifying internal and external factors that must be considered in developing longer term strategies, setting realistic marketing and financial objectives and organizing for successful implementation of strategies. Students undertake assignments that allow them to examine both successful and unsuccessful strategies.

Course information

3.00 credits
Section 7102: Graduate Lecture
Class: #13140

14 Week Session - Fall 2021
Sep 1, 2021 - Dec 14, 2021
Instructor(s): 

Cost: 
$
Status: 

MON TUE WED THU FRI SAT
Location: Online
MONNTUESNWEDNTHURSNFRINSATN

Course information

3.00 credits
Section 7101: Graduate Lecture
Class: #13139

14 Week Session - Fall 2021
Sep 1, 2021 - Dec 14, 2021
Instructor(s): 

Cost: 
$
Status: 

MON TUE WED THU FRI SAT
Location: Online
MONNTUESNWEDNTHURSNFRINSATN

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