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MKT 650: Marketing Strategy

Strategy formulation for determining what marketing strategy can realistically accomplish, identifying internal and external factors that must be considered in developing longer term strategies, setting realistic marketing and financial objectives and organizing for successful implementation of strategies. Students undertake assignments that allow them to examine both successful and unsuccessful strategies.

Class #3166 Course information

3.00 credits
Section 7101: OnLine Graduate Lecture
Class: #3166

Summer 2025 7 Wk Session
Jun 16, 2025 - Aug 1, 2025
Instructor(s): White, D. Steven

Cost: 
$2028.00
Status: 
MON TUE WED THU FRI SAT
Location: Online
Add to Cart Textbook Syllabus
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Class #13929 Course information

3.00 credits
Section 7101: OnLine Graduate Lecture
Class: #13929

Fall 2025 Full Session
Sep 3, 2025 - Dec 17, 2025
Instructor(s): Curran-Kelly, Catharine M

Cost: 
$-1.00
Status: 
MON TUE WED THU FRI SAT
Location: Online
Add to Cart Textbook Syllabus
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