MKT 650: Marketing Strategy

Strategy formulation for determining what marketing strategy can realistically accomplish, identifying internal and external factors that must be considered in developing longer term strategies, setting realistic marketing and financial objectives and organizing for successful implementation of strategies. Students undertake assignments that allow them to examine both successful and unsuccessful strategies.

Class #3343 Course information

3.00 credits
Section 7101: Graduate Lecture
Class: #3343

7-Week Session
Jun 17, 2024 - Aug 2, 2024
Instructor(s): 

Cost: 
$
Status: 
MON TUE WED THU FRI SAT
Location: Online
MONNTUESNWEDNTHURSNFRINSATN

Class #13410 Course information

3.00 credits
Section 7102: Graduate Lecture
Class: #13410

Fall 2024 14-week session
Sep 4, 2024 - Dec 18, 2024
Instructor(s): 

Cost: 
$
Status: 
MON TUE WED THU FRI SAT
Location: Online
MONNTUESNWEDNTHURSNFRINSATN

Class #13409 Course information

3.00 credits
Section 7101: Graduate Lecture
Class: #13409

Fall 2024 14-week session
Sep 4, 2024 - Dec 18, 2024
Instructor(s): 

Cost: 
$
Status: 
MON TUE WED THU FRI SAT
Location: Online
MONNTUESNWEDNTHURSNFRINSATN