MKT 443: Social Media Marketing - fall
Social Media Marketing essential for business today. This course reviews how social media tools are providing business communicators and brand managers with an instant feedback loop that links the customer to customer service. Those tools that allow firms to track compliments, complaints and even the competition as well as to develop new relationships with their customers will be covered. New tools (blogs, Facebook, Twitter, etc.) will be included as well as a review of business best practices with these tools.
| 2024 Fall | ||||
|---|---|---|---|---|
| Class# | Sct | Type | Seats | Units |
| 11370 | 01 | Lecture | 30 | 3.00 |
| Days | Start | End | ||
| MON TUE WED THU FRI SAT | 12:30 PM EDT | 1:45 PM EDT | ||
| Instructor: April Lynch | Class status: O | |||
| Enrollment Section | ||||
| Class instruction mode: In Person | ||||