MKT 442: Marketing Research
Prerequisite: MKT 311, POM 212, MKT 330; Senior Standing; Marketing Majors and Minors only or by permission of instructor
An examination of the market research process as used in approaching contemporary marketing problems. Emphasis is placed on the current status of research techniques and their application.
|MON TUE WED THU FRI SAT||12:30 PM EDT||1:45 PM EDT||Textile Building 001|
|Instructor: Peter Karlson||Class status: O|
|Prerequisite: MKT 311, POM 212, MKT 330; Senior Standing; Marketing Majors and Minors only or by permission of instructor|
|Class instruction mode: In Person|