MKT 421: Advertising - fall
Prerequisite: MKT 311 (MKT 211); Open to CCB Business Majors, Juniors and Seniors
Principal form and applications of advertising alternatives as a part of overall market strategy planning. Considerable emphasis is placed on applied problems which allow for student planning of advertising campaigns.
2023 Fall | ||||||||
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Class# | Sct | Type | Seats | Units | ||||
10771 | 01 | Lecture | 30 | 3.00 | ||||
Instructor: | Class status: C | |||||||
Prerequisite: MKT 311 (MKT 211); Open to CCB Business Majors, Juniors and Seniors | ||||||||
Enrollment Section | ||||||||
Class instruction mode: In Person |