ENL 341: Copywriting

Prerequisite: ENL 101 & ENL 102 or permission of instructor

General Education requirement: Cultural & Artistic Literacy

Explores copywriting theories, principles, and techniques. Students will learn to compose within a variety of copywriting genres, such as space advertising, brochures, sales letters, radio scripts, and interactive advertising.

Course information

3.00 credits
Section 01: Undergraduate Lecture

Location: Liberal Arts 101

Class: #9352

Wed, Sep 4, 2019 - Mon, Dec 9, 2019


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