ENL 341: Copywriting

Prerequisite: ENL 101 & ENL 102 or permission of instructor

General Education requirement: Cultural & Artistic Literacy

Explores copywriting theories, principles, and techniques. Students will learn to compose within a variety of copywriting genres, such as space advertising, brochures, sales letters, radio scripts, and interactive advertising.

Course information

3.00 credits
Section 01: Undergraduate Lecture

Class: #11315

Wed, Sep 2, 2020 - Tue, Dec 8, 2020


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